In Tauranga (New Zealand) small retailers united to start the loyalty program
In the town of Tauranga more than 50 local retailers decided to team up and launch the common loyalty program. On June, 25 they will begin to distribute among the local residents 40 000 cards of the Ultimate Supporter Program and to encourage them with direct or delayed cash-back discounts at 10 -50% range. Besides it, to all participants of the loyalty program will be given the right for free parking. Part of the saved money it will be possible to aim at charity.